Offering an Endless Source of Franchising Insight
Joseph Luongo serves as Executive Chairman of Colorado-based WellBiz Brands where he oversees three franchise concepts including Elements Massage®, FIT36® and Fitness Together®, which collectively operate over 400 locations across the U.S. Joe has 25 years of experience in the franchise industry, most recently serving as a fitness and wellness industry consultant. Luongo has also held leadership roles with Pizza Hut, Peter Piper Pizza, FedEx Kinko’s and Starbucks. Luongo was a C-130 Navigator and Captain in the United States Air Force. He received his Bachelor of Business Administration in Finance from Iona College in New York, has a master’s degree in Operations Management from the University of Arkansas and has completed Harvard University’s Advanced Management Program.